In Heroes and Hero Worship (1841), Carlyle identified the talents, skills, and physical characteristics of men who rose to power. Galton's Hereditary Genius (1869) examined leadership qualities in the families of powerful men.
More mature users (those over 51 years of age) took an average of 47 minutes and 40 words before pressing send on their replies. Men jump on their emails slightly faster than women, taking 24 minutes to respond compared to 28 minutes. Both sent an average of about 30 words per email. People replied from their phones faster than from their tablets (28 minutes compared to 57 minutes.) Email responses from tablets faster were than on desktops which took an average of 62 minutes.
The response rate is the simplest, most common form of measuring the results of a direct mail program. The response rate reflects the percentage of people who respond to a mailing. To determine your response rate, you simply count up the number of responses the mailing generates, then divide by the quantity mailed.