Cay is used predominantly in the German language and its origin is Latin. Cay is a variant of the name Kai (Frisian, Dutch, Finnish, German, Scandinavian, and Welsh). Cay is rarely used as a baby name for boys. It is listed outside of the top 1000 names.
It considers the valuation of future net earnings that directly attribute to the brand to determine the value of the brand in its current use. The brand value using this method is equal to present value of income, cash flows, or cost savings actually or hypothetically due to the asset.
1 Brand value chain â¢ Brand value chain is a structured approach to assessing the sources and outcomes of brand equity and the manner by which marketing activities create brand value. 2  3. 3  The Brand Value Chain. 4  4. Value stages â¢ Marketing programme help to develop of a brand value.rand Value chain. 1  1. 2  Brand value chain ï¶Narendr Singh. 3  2. 4  Brand value chain â¢ Brand value chain is a structured approach to assessing the sources and outcomes of brand equity and the manner by which marketing activities create brand value. 5  3. 6  The Brand Value Chain.