Henderson is nationally recognized for its outstanding parks and recreation system, earning national accreditation through the Commission for Accreditation of Park and Recreation Agencies (CAPRA) three times (most recently in 2016) and receiving the National Gold Medal for Excellence in Parks and Recreation Administration (2014 and 1999).
Techniques for Testimonials in Advertising. The testimonial is a common advertising method used in advertising media, such as television and radio commercials and sales letters. In a testimonial, an end user of a product or service, as opposed to the manufacturer or creator, attests to its effectiveness and explains how others can benefit. Testimonial advertising uses a number of techniques.
A Coca-Cola advertisement from the 1890s. Advertising is an audio or visual form of marketing communication that employs an openly sponsored, nonpersonal message to promote or sell a product, service or idea. Sponsors of advertising are often businesses who wish to promote their products or services.