Cay is used predominantly in the German language and its origin is Latin. Cay is a variant of the name Kai (Frisian, Dutch, Finnish, German, Scandinavian, and Welsh). Cay is rarely used as a baby name for boys. It is listed outside of the top 1000 names.
It considers the valuation of future net earnings that directly attribute to the brand to determine the value of the brand in its current use. The brand value using this method is equal to present value of income, cash flows, or cost savings actually or hypothetically due to the asset.
Our brand value model is not just a composite measure of various factors thought to be related to brand value and brand equity. In other words, we don't simply measure brand image, brand awareness, brand loyalty, and other concepts and combine them into a score we then call brand value.hus, the total value (or utility) of a product or service is a function of 1.) its physical, tangible, deliverable features, 2.) its brand equity, and 3.) its price. In addition, we believe that a brand's value is directly related to customer loyalty.