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Amazon.com case study. Amazon's business strategy and revenue model: A history and 2014 update. collI've used Amazon as a case study in my books for over 10 years now since I think all types of businesses can learn from their digital business strategy.
He is a technology entrepreneur who has played a role in the growth of e-commerce as the founder and CEO of Amazon.com, an online merchant of books and later of a wide variety of products. Amazon.com became the largest retailer on the World Wide Web and a model for Internet sales.