Freebase(0.00 / 0 votes)Rate this definition: Brand loyalty is where a person buys products from the same manufacturer repeatedly rather than from other suppliers. In a survey of nearly 200 senior marketing managers, 69 percent responded that they found the loyalty metric very useful.
Minutia is defined as trivial or minor details. Paying attention to the color of door hinges or window hinges is an example of paying attention to the minutia. minutia. A minor detail, often of negligible importance. They spent all their time on minutiae, never making real progress.
Minutia was borrowed into English in the late 18th century from the Latin plural noun minutiae, meaning trifles or details and derived from the singular noun minutia, meaning smallness.. In English, minutia is most often used in the plural as either minutiae or, on occasion, as simply minutia.