Freebase(0.00 / 0 votes)Rate this definition: Brand loyalty is where a person buys products from the same manufacturer repeatedly rather than from other suppliers. In a survey of nearly 200 senior marketing managers, 69 percent responded that they found the loyalty metric very useful.
Minutia is defined as trivial or minor details. Paying attention to the color of door hinges or window hinges is an example of paying attention to the minutia. minutia. A minor detail, often of negligible importance. They spent all their time on minutiae, never making real progress.
Example Sentences for minutia. The brain with all organs, nerves, vessels, and every minutia in form with all materials found or used in life. This minutia of detail is applied to the distribution of a vast bulk of mail. He conformed to their taste; he flattered their foibles and obsequiously bowed to the minutia of female volatility. If so, it is useless to try, or hope to know what life is in its minutia.