Typically a consumer will go to the store and reach for a brand. If the consumer grabs the same brand repeatedly, this is almost always habitual buying, not brand loyalty. In these scenarios the consumer's buyer behavior doesn't go through the normal belief-attitude-behavior sequence.
What is 'Liability' A liability is a company's financial debt or obligations that arise during the course of its business operations. Liabilities are settled over time through the transfer of economic benefits including money, goods or services.
Types. When shopping for insurance for your home business, it is best to be informed on the type of insurance you need for your business so that you are not over or under insured. Two types of insurance that you will come across are liability and accident-medical insurance. Liability insurance will protect your assets and pay for damages. Accidental-medical coverage covers any injury or medical fees caused while in your care if you are deemed liable.