All voting members will be RA officers (unless. the respondent is a RC officer) and senior in rank to the respondent. When the. respondent is a minority, female or special branch, and makes a written request, the board will include a minority, female and officer of the special branch.
Executive Summary: Constant innovation has been the byword for Nike's success. This case study analyses the ever-evolving marketing strategies adopted by Nike to become a global brand.
Nikeâs âJust Do Itâ tagline is almost as famous as the brand name itself and therefore finding out how such a tagline was conceived is always really interesting. Wieden + Kennedy, that still today does most of Nikeâs creative and campaigns, coined the phrase in 1988 and one cannot imagine it not being there today. Today we come across a great video that gives some background on the creation process and meaning behind âJust Do Itâ. Watch it in the video here below.