1 : being in direct and unequivocal opposition : directly opposite or opposed â¦ some see the idea of a museum for rock & roll as antithetical to the music's rebellious ethic â¦ â Al Weisel. 2 : constituting or marked by antithesis antithetical conflict.
Dasani is the second biggest selling bottled water in the US. Coca-Cola is to recall all bottles of its Dasani water in the UK, after levels of bromate were found to exceed legal levels. The recall is an embarrassment for the drinks giant, which has faced criticism for selling what is treated and purified tap water.
None of this has tarnished Fiji Waterâs sparkling reputation, thanks in part to a $5 million âFiji Greenâ marketing campaign that has managed to make drinking Fiji bottled water seem somehow âgreen.â. It just goes to show you once again that you canât judge a book â¦ or a bottle â¦ by its cover.he slogan on Fiji Water's website -- And remember this, we saved you a trip to Fiji -- seems like a dark joke to those who are aware of the conditions there. Fiji Water is now America's leading imported water.