All voting members will be RA officers (unless. the respondent is a RC officer) and senior in rank to the respondent. When the. respondent is a minority, female or special branch, and makes a written request, the board will include a minority, female and officer of the special branch.
Executive Summary: Constant innovation has been the byword for Nike's success. This case study analyses the ever-evolving marketing strategies adopted by Nike to become a global brand.
According to year-end financial reports posted on The Wall Street Journal, Nike's revenue increased by 10 percent to $27.8 billion, while net income was also up by 10 percent to $2.7 billion. For this type of performance, you better believe that Nike CEO Mark Parker earned himself a fat paycheck.