1 It is about empowering women and providing an opportunity to create both personal and financial success.  2 Lularoe exists to provide an opportunity for people to create freedom by selling.. ( 3 our clothing line) and offering it's consultants the independence to set their own pace and schedule.
What is the purpose of trademark law? The overall purpose of trademark law is to prevent unfair competition by protecting the use of a symbol, word, logo, slogan, design, domain name, etc. that uniquely distinguises the goods or services of a firm.
An important reason to distinguish between trade names and trademarks is that if a business starts to use its trade name to identify products and services, it could be perceived that the trade name is now functioning as a trademark, which could potentially infringe on existing trademarks.