Medicare is an insurance program. Medical bills are paid from trust funds which those covered have paid into. It serves people over 65 primarily, whatever their income; and serves younger disabled people and dialysis patients. Patients pay part of costs through deductibles for hospital and other costs. Small monthly premiums are required for non-hospital coverage. Medicare is a federal program.
Product branding, on the other hand, is a marketing strategy wherein a business promotes and markets an individual product without the company name being front and center in the advertising campaigns or even on the product labeling.
Product strategy is the roadmap of a product that outlines the end-to-end vision of the product and what the product will become. Companies utilize the product strategy in strategic planning and marketing to identify the direction of the company's activities. Product Strategy Flow Chart The product strategy is composed of a variety of sequential processes to effectively achieve the vision.