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Business analytics is a methodology or tool which helps decision makers to make a well thought and researched decision. The article discusses in detail about the application, importance and scope of business analytics.
The goal of this role is to be an evangelist for data within the business. They not only help dictate the governance, management and security of information, but they also help employees understand why processes are in place so that they actually follow them and find benefit in using data for their daily jobs.