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Fanny Farmer was started in Rochester, New York by Frank O'Connor in 1919 and grew to over 400 stores before being bought and consolidated. The company was named in honor of culinary expert Fannie Farmer, who had died four years earlier; she had nothing to do with the candy stores, and her recipes were not being used.
In 1902, Fannie Farmer left the Boston Cooking School to open Miss Farmer's School of Cookery, aimed not at professional cooks but at training housewives. She was a frequent lecturer on domestic topics, and wrote several more cooking-related books before she died in Boston in 1915. The school continued until 1944.