QuickMBA / Marketing / Marketing Research. Managers need information in order to introduce products and services that create value in the mind of the customer. But the perception of value is a subjective one, and what customers value this year may be quite different from what they value next year.
Amazon River. The Amazon River, usually abbreviated to Amazon (US: /ËÃ¦mÉzÉn/ or UK: /ËÃ¦mÉzÉn/; Spanish and Portuguese: Amazonas), in South America is the largest river by discharge volume of water in the world and according to some authors, the longest in length.
The Amazon River is located in South America. It runs through Guyana, Ecuador, Venezuela, Bolivia, Brazil, Colombia and Peru. The length of the Amazon River is approximately 6400 kilometres (4000 miles). During the wet season, the Amazon River can reach over 190 kilometres (120 miles) in width.