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Internal means factors or components within a business that can be controlled and external is the exact opposite. External factors, economy, competitors etc... Internal means something done from the inside and external means the opposite, something done from the outside.
Internal secondary data is found inside your organization, while external secondary data is information collected and stored by some person or organization outside of your organization.nternal sources include data that exists and is stored inside your organization. External data is data that is collected by other people or organizations from your organization's external environment.