Sorry, but in the (grand?) tradition of. success has a thousand fathers; failure is an orphan, Aladdin has no surname. Sorry, but in the (grand?) tradition of <br /> success has a thousand fathers; failure is an orphan, <br /> Aladdin has no surname.
The definition of strategy is a military plan for positioning troops for battle. An example of strategy is the generalâs order for his troops to move south towards the enemy line. Strategy is defined as a plan of action.
Johnson and Scholes (Exploring Corporate Strategy) define strategy as follows:Strategy is the direction and scope of an organisation over the long-term: which achieves advantage for the organisation through its configuration of resources within a challenging environment, to meet the needs of markets and to fulfil stakeholder expectations.In other words, strategy is about:* Where is the business trying to get to in the long-term (direction)* Which markets should a business compete in and ...