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But according to Time Warner, most of those subscriber gains for HBO and Cinemax in the U.S. were not ârevenue-producing,â meaning the pay-TV affiliates kept 100% of the fees from subscribers for those services. As of the third quarter, HBO had 29.2 million U.S subs and Cinemax had 13.6 million, according to SNL Kagan.
The company reported having 676,000 digital subscribers for The New York Times and International Herald Tribune, an increase of 49% from a year ago, but just 5.6% higher than the previous quarter. With that in mind, the proposed new subscription price points seem intended to help boost digital subscriber growth again.