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Definition of a Public Service Announcement. A public service announcement (PSA) is an advertisement that a television or radio station airs for a cause or a charity. A PSA can tout the importance of medical check-ups for children or ask you to donate to the Salvation Army's bell ringers. Public service announcements are not paid advertising.
Most non-timely public service announcements are typically written to educate the public, as well as incite the listener to become involved by either volunteering or donating money. A vital difference between an announcement for a commercial product and an announcement for a community message is in their language. While commercials may use artificial language and situations, public service announcements use everyday language.