Lesson Summary. There are two types of costs that must be considered by a business: explicit costs and implicit costs. Explicit costs are easier to analyze as they are expenses that require a payment and have an amount that can be calculated.
All-American beer brands that foreign companies now own, such as Budweiser, have defied expectations of marketing experts and continued to exploit patriotic emotions and imagery to sell their products, reports Ad Age. Belgian-Brazilian adult-beverage giant InBev bought Budweiser parent company Anheuser-Busch in 2008 for $52 billion.
In 1981, Anheuser-Busch International, Inc., was established as a subsidiary responsible for the company's international operations and equity investments. Prior to its 2008 acquisition, Anheuser-Busch operated 15 breweries internationally: 14 in China and one in the United Kingdom.