If you are not carrying an EPLI policy, your business is not alone. A study done by Advisen found that only 23% of companies with fewer than 100 employees purchase EPLI insurance; that number is 34% for companies with 500-700 employees and 40% for businesses that employ over 1,000 people.
Pop Rocks History Pop Rocks were developed in 1956 by General Foods research scientist William A. Mitchell (pictured below) and introduced to the market in 1975 at .15 cents per pack.
What's less known is that Kraft bought the rights to the product from General Foods in 1985 and then marketed it as Action Candy through a company named Carbonated Candy. Pop Rocks are now back out in the open, though, and are again marketed under their original Pop Rocks name.