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Alternatively referred to as link bait, clickbait or click bait is a term used to describe a type of hyperlink on a web page that entices a visitor to click to continue reading an article.
Buzzbaits are topwater lures with flat propeller-like blades that churn the water as the bait is retrieved, producing the noisy buzzing sound that gives these baits their name [source: Bass Resource]. Buzzbaits are typically made of hard plastic or lightweight aluminum.