GigaOm also points out that FireChat's a kickass app for big summer festivals like Burning Man, since cell reception is notoriously garbage and it's hard to find friends or locate stuff like water or beer tents when you can't use iMessage or Twitter.
Business Unit or BU refers to a division, facility or department of an organization. 1  Examples of business units include retail outlets and human resource department.
Strategic Business Unit Defined. A strategic business unit is a fully functional and distinct unit of a business that develops its own strategic vision and direction. Within large companies, there are several smaller specialized divisions that work towards specific projects and goals, and we see this organizational setup frequently in global companies.