1 Encryption Key - The encryption key provided from your API entry's API Dashboard. 2  Version - The current version of your game or movie (should match what's in your Version Control setup page).  Use Debug Mode - Use debug mode when testing your game/movie (recommended).
Marketing Management Definition. Marketing is the process used to determine what products or services may be of interest to customers and the strategy to use in sales, communications and business development (Kotler et al. 1996).
Yield Managementâ¦ For Marketing? From an advertiser perspective, yield management is the ideal model: place the right ad in the right program against the right target at the right price. In concept, itâs the same as selling airline seats, but on the buy side.