The target market is the group of consumers that a marketing strategy orients toward. Organizations use different marketing strategies to appeal to varied target markets. Undifferentiated marketing is one such marketing strategy commonly used by businesses.
Name three categories of hazards that can make food unsafe. Biological hazards-- bacteria, viruses, parasites, some molds, poisonous plants, poisonous mushrooms, and seafood that naturally contains toxins. Chemical hazards-- pesticides, food additives, preservatives, cleaning supplies, and toxic metals (lead, copper, brass, zinc, antimony, and cadmium) that can leach into food through cookware, equipment, or plumbing lines.
Among the five groups of microorganisms described earlier, only bacteria, viruses and protozoa include the kinds of microorganisms that can make. food unsafe. Generally, yeast and molds do not pose a biological hazard in. food. Some molds produce hazardous toxins, but these toxins are consid-. ered chemical hazards.