Getty Images. The organic-food business is booming: About 70 percent of Americans buy organic food occasionally, and nearly one quarter buy it every week, according to the Hartman Group, a market research firm.
Top Definition. purple prose. a term used to describe literature where the writing is unnecessarily flowery. it means that the writer described the situation (or wrote the entire book, passage, etc) using words that are too extravagant for the type of text, or any text at all.
The Meaning of Purple Prose. The name âpurple proseâ comes from the Roman poet Horace, who compared this style of writing to patches of purple sewn onto clothes. Purple was a sign of wealth (and pretentiousness by extension), and so we now have the phrase to describe most writing in every romance novel ever.