Getty Images. The organic-food business is booming: About 70 percent of Americans buy organic food occasionally, and nearly one quarter buy it every week, according to the Hartman Group, a market research firm.
Top Definition. purple prose. a term used to describe literature where the writing is unnecessarily flowery. it means that the writer described the situation (or wrote the entire book, passage, etc) using words that are too extravagant for the type of text, or any text at all.
Prose (noun). the ordinary language of men in speaking or writing; language not cast in poetical measure or rhythm; -- contradistinguished from verse, or metrical composition. Prose (noun). hence, language which evinces little imagination or animation; dull and commonplace discourse.