A very common type of product used in cross merchandising is complementary goods, which are products that are consumed in conjunction with one another. Electronics and batteries as well as printers and ink cartridges are examples of products that exhibit complementary properties for customers to connect.
Elvis Presley was famous for giving away Cadillacs, cash and jewelry, often on the spur of the moment. But, the true depth and breadth of his generosity and community involvement is not so widely known.
Adult disapproval of Rock Nâ Roll music led to censorship, including Elvis appearâ ances on the Ed Sullivan Show, which only showed Presley from the waste up. However, in 1959, three years after his Ed Sullivan Show performances, Elvis had sold 25 million copies of single records in four years, an all-time high. year later, Phillips finally gave Presley a call to come in for a record-ing session.During his first session, Presley sang numerous pop ballads which amounted to nothing. âI guess I must have sat there at least three hours,â Elvis told Memphis reporter Bob Johnson in 1956.