Defining Primary Data in Market Research. Primary data is information that you collect specifically for the purpose of your research project. An advantage of primary data is that it is specifically tailored to your research needs. A disadvantage is that it is expensive to obtain.
Merge adjacent cells. 1  Select two or more adjacent cells that you want to merge. 2  On the Home tab, in the Alignment group, click Merge and Center. 3  To change the text alignment in the merged cell, select the cell, and then click any of the alignment buttons in the Alignment group on the Home tab.
If you need to merge cells that already contain data, then it is a good idea to copy and paste that data to other cells on the spreadsheet, then move the data back after you have merged the cells. Step 1: Open your spreadsheet in Excel 2013. Step 2: Click the Home tab at the top of the window. Step 3: Use your mouse to highlight the cells that you want to merge. Step 4: Click the arrow to the right of Merge & Center in the Alignment section of the ribbon at the top of the window, then select the Merge Cells option. Note that there are several other merge options as well, so you can select one of those instead if it is more appropriate.