A captive to my sword and to my lance, noble Captain,'' replied the Clerk of Copmanhurst; ``to my bow and to my halberd, I should rather say; and yet I have redeemed him by my divinity from a worse captivity.
An organizational strategy is the sum of the actions a company intends to take to achieve long-term goals. Together, these actions make up a companyâs strategic plan. Strategic plans take at least a year to complete, requiring involvement from all company levels. Top management creates the larger organizational strategy, while middle and lower management adopt goals and plans to fulfill the overall strategy step by step.
Strategy and tactics are two different things. When you formulate business strategy you choose tactics that will help to achieve your strategic goals. Strategy refers to a direction toward a goal. Tactics are the actions taken to support that strategy. Most businesses deal with five types of strategy and the tactics used to achieve strategic goals: product, pricing, marketing, operational and financial strategies.