At the âImpossible to Ignoreâ forum at Advertising Week XIIâ, industry leaders discuss the enduring best practices of traditional ad techniques and the role that they play in todayâs fractured media environment.
As of the most recent quarter, Netflix had a total of 69.2 million subscribers worldwide. Here is a breakdown of Netflix's total subscriber base since the beginning if 2012.
In the fourth quarter of 2016, the DVD service lost 159,000 subscribers. Though Netflix doesnât report the number of those who transitioned to streaming-only subscription, itâs probably a rather high percentage. Still, thatâs fewer people renting their DVDs, and some analysts predict that Netflix will axe the physical discs within the next five years.