Chiefly British: crackers. Law: non compos mentis. Idioms: around the bend, crazy as a loon, mad as a hatter, not all there, nutty as a fruitcake, off one's head, off one's rocker, of unsound mind, out of one's mind, sick in the head, stark raving mad. 2. Informal.
Related Articles. Ethical people are those who recognize the difference between right and wrong and consistently strive to set an example of good conduct. In a business setting, being ethical means applying principles of honesty and fairness to relationships with coworkers and customers. Ethical individuals make an effort to treat everyone with whom they come in contact as they would want to be treated themselves.
Ethics in Advertising. Ethics means a set of moral principles which govern a persons behavior or how the activity is conducted. And advertising means a mode of communication between a seller and a buyer. Thus ethics in advertising means a set of well defined principles which govern the ways of communication taking place between the seller and the buyer. Ethics is the most important feature of the advertising industry.