A cent is equal to one hundredth of an acre, or 435.6 square feet. Therefore, ten cents is equal to 10 x 435.6 = 4356 square feet.
A Mekko chart (sometimes also called marimekko chart) is a two-dimensional stacked chart. In addition to the varying segment heights of a regular stacked chart, a Mekko chart also has varying column widths. Column widths are scaled such that the total width matches the desired chart width.
With a Marimekko chart, you can quickly spot large segments (e.g., a specific vertical that has a large share of a region) and identify âwhite spaceâ (e.g., a vertical that is under-represented in a specific region). I found a simple example in the Bain and Company 2012 Global Private Equity Report. They had a Marimekko chart that presented private equity investments in emerging markets. The main takeaway from the chart is that China, India and Brazil dominate the other emerging markets with respect to private equity investments. I decided to reproduce the data both as a 100% stacked bar and a Marimekko chart to highlight the added value of the Marimekko.