Definition. Awareness advertising is a marketing strategy designed to increase consumer familiarity with your company's overall message and the services or products it offers.
Flower Color Meanings. 1  White: While white flowers represent innocence and purity in the American culture, they are the opposite in the Chinese culture. White represents death and ghosts to the Chinese people and are often found at funerals. 2  Red and Pink: Red and pink represent life and celebration.
Without vibrant color to upstage it, the formal, structural beauty of the rose is showcased to its best advantage in a bouquet of elegant white roses. Suited to reverent occasions, the white rose is a fitting way to honor a friend or loved one in recognition of a new beginning or a farewell. Their pure color conveys respect, pays homage to new starts and expresses hope for the future.