A credit check will be performed during the application process. Obtaining an endorser who does not have an adverse credit history. An endorser is someone who agrees to repay the Direct PLUS Loan if you do not repay it. If you are a parent borrower, the endorser cannot be the child on whose behalf you are borrowing.
Lesson Summary. Ethnocentricity is the view that one's own culture is superior to another's. Ethnocentricity promotes group cohesion and identification, but it also leads to incorrect assumptions about other groups, prejudice, racism, and stereotypes.
This, in turn, derives from earlier sociological theories of in-groups and out-groups (Shimp & Sharma, 1987). Ethnocentrism, it is consistently found, is normal for an in-group to an out-group (Jones, 1997; Ryan & Bogart, 1997).Consumer ethnocentrism specifically refers to ethnocentric views held by consumers in one country, the in-group, towards products from another country, the out-group (Shimp & Sharma, 1987).Consumers may believe that it is not appropriate, and possibly even immoral, to buy products from other countries.thnocentrism, it is consistently found, is normal for an in-group to an out-group (Jones, 1997; Ryan & Bogart, 1997).