Fiestas Zapote. During this annual festival in January, the fiercest bulls from all over Costa Rica descend on the cityâs capital to compete in the biggest rodeo of the year. Additionally, entire blocks are closed off, booths and fair rides are constructed, and the sweet aroma of meat-on-a-stick wafts in the warm air.
For the news industry, the growth of YouTube and other video sharing sites represent a significant opportunity and also a challenge. News producers can use the site to grow their audience, find citizen-created videos, build their brand and generate revenue.
The Internet has made it easier to find media contacts and form relationships with journalists, but more importantly the rise of social media and online PR has meant bypassing the media and going directly to your audience.Online PR has changed the PR industry and itâs not going back.he Internet has made it easier to find media contacts and form relationships with journalists, but more importantly the rise of social media and online PR has meant bypassing the media and going directly to your audience.