Definition. Awareness advertising is a marketing strategy designed to increase consumer familiarity with your company's overall message and the services or products it offers.
Flower Color Meanings. 1  White: While white flowers represent innocence and purity in the American culture, they are the opposite in the Chinese culture. White represents death and ghosts to the Chinese people and are often found at funerals. 2  Red and Pink: Red and pink represent life and celebration.
The Meanings of White Roses. The meaning of shimmering white roses is not very hard to decipher if you go by their appearance. The color white has always been synonymous with purity and virtue. And so, sincerity, purity, and chastity are some of the obvious meanings of a white rose. When you need to convince that your affections are straight from the heart and are as pure as virgin snow, use a white rose. But there are more hidden meanings in a white rose than meets the eye. White has ever been a symbol of innocence, of a world unspoiled and untarnished. The meaning of a bunch of glowing white roses is innocence and spiritual love.