Definition. Awareness advertising is a marketing strategy designed to increase consumer familiarity with your company's overall message and the services or products it offers.
Flower Color Meanings. 1  White: While white flowers represent innocence and purity in the American culture, they are the opposite in the Chinese culture. White represents death and ghosts to the Chinese people and are often found at funerals. 2  Red and Pink: Red and pink represent life and celebration.
But there are more hidden meanings in a white rose than meets the eye. White has ever been a symbol of innocence, of a world unspoiled and untarnished. The meaning of a bunch of glowing white roses is innocence and spiritual love. The white rose glorifies a love that is unaware of the temptations of the flesh and resides only in the soul. As opposed to the red rose that speaks of passionate promises, the meaning of a white rose is in its simplicity and pristine purity.