Definition. Awareness advertising is a marketing strategy designed to increase consumer familiarity with your company's overall message and the services or products it offers.
Flower Color Meanings. 1  White: While white flowers represent innocence and purity in the American culture, they are the opposite in the Chinese culture. White represents death and ghosts to the Chinese people and are often found at funerals. 2  Red and Pink: Red and pink represent life and celebration.
White Roses. White stands for purity and innocence. White roses are perfect to give a bride, or send as a gift for a baby's birth or christening. It's a symbol of pure, untainted, everlasting love. It can be, but is not necessarily, romantic love. Over time, the colors that roses come in have developed a symbolism.