Certain conditions may cause caviar tongue (sublingual varicosities), where the color of the veins may vary (blue, dark, black, purple). These are: Mechanical damage to the tongue â occurs as a result of chewing, injuries caused by wearing braces or dental procedures.
5-Step Strategic Marketing Process. The mission of an airline might be to provide continuous travel innovations. Comstock/Comstock/Getty Images. Strategic marketing is a planning process that seeks to establish a clear direction and unified purpose for all marketing efforts. Its conclusions are documented in a marketing plan that is regularly updated. The five steps in strategic marketing are: identifying a mission; analyzing the situation; setting objectives; developing a marketing strategy; and planning for evaluation.
Marketing is the management process for identifying, anticipating and satisfying customer requirements profitably. The Chartered Institute of Marketing (CIM). Accessed 2012. There are many definitions of marketing. The better definitions are focused upon customer orientation and the satisfaction of customer needs.lso see the Philosophy and Theory of Marketing. Marketing is the social process by which individuals and organizations obtain what they need and want through creating and exchanging value with others. Kotler and Armstrong (2010).