Because a competitive firm's marginal revenue is equal to the market price, the competitive firm's demand curve, which is just a horizontal line at the market price, is also the firm's marginal revenue curve.ecause a competitive firm's marginal revenue is equal to the market price, the competitive firm's demand curve, which is just a horizontal line at the market price, is also the firm's marginal revenue curve.
Quick Answer. Natural gas is measured in cubic feet, cubic meters, British thermal units or joules, while gasoline is measured in gallons, British thermal units, joules or metric tons. The unit used to measure gas is dependent upon the situation in which the gas is being used.
Liquid propane is normally sold either by the Pound or by the Gallon. So in order to make use of the BTU rating of a gas log to calculate the amount of propane gas it will consume and attribute a cost to that, we need to know how many BTUs there are in a pound or gallon of LP gas.