1 Growth in the gap between the rich and the poor-By the late 16th century, the rising wealth of the bourgeoisie created a growing gap between the rich and the poor. 2  The poor were not only the rural peasants, but they also lived in cities as craftsmen, peddlers, and beggars.
Channel Planning: a new media planning tool. Insight into the potential power of 15 different types of media. Nationaal Onderzoek Multimedia (NOM, National Multimedia Survey) is a joint venture of Print operators, media agencies and advertisers.NOM is responsible for the collective survey on the reach of print media.he database will form the foundation of the âChannel Planningâ tool. Users of the tool will be able to determine the optimal choice of media type(s) for their specific target groups (for instance, on the basis of their needs and socio-demographics), their product categories and their communication targets.
Definition of product planning: The process of coming up with a business idea for a manufactured good, preparing the good for production and then introducing it to the market. Product planning involves managing the product's ...