Enzymes Are Catalysts. A catalyst is a chemical that increases the rate of a chemical reaction without itself being changed by the reaction. The fact that they aren't changed by participating in a reaction distinguishes catalysts fromsubstrates, which are the reactants on which catalysts work. Enzymes catalyze biochemical reactions.
The costs associated with moving to a new supplier of an offering. Customer loyalty is both behavioral and attitudinal. Habitual purchases are a form of behavioral loyalty. Cause-related marketing can foster attitudinal loyalty among a company's community of customers, as can loyalty programs.
Referral marketing is a method of promoting products or services to new customers through referrals, usually word of mouth.Such referrals often happen spontaneously but businesses can influence this through appropriate strategies.n whether customer referral programs are worth the cost, the study says that it records a positive value differential, both in the short term and long term, between customers acquired through a referral program and other customers.