Colorado benefits from skiing, drawing tourists from around the world in a way that Washington does not. Also, Colorado isn't surrounded by states with a lot of medical marijuana, and it's closer to the Midwest, South and Northeast. All of this has driven prices down in Washington for farmers like Lauerman. In the early days, we were able to get, like, $1,700 to $2,200 a pound, wholesale. Now it's like $700, $800 a pound, he said.
Keep in mind, these rates are based on agencies that are members of the 4A's, which are typically larger agencies. In contrast, the rates in smaller markets are typically more in the $100-$200 per hour range. Also, smaller projects typically go to the younger team members who bill at a proportionately lower rate.
According to Entrepreneur, some independent television stations will produce your ad for free if you sign up for a minimum of three months of commercial spots. Local television stations typically charge from $200 to $1,500 to create a 30-second commercial.National commercials produced by an advertising agency cost far more, averaging $342,000 for a 30-second spot in 2008, according to the American Association of Advertising Agencies.opular television programs such as American Idol pull in approximately $475,000 per 30-second spot, according to AdWeek. Even less popular nationally televised programs, says AdWeek, often cost in excess of $100,000 for a 30-second spot in 2011.