Surplus causes disequilibrium in the supply and demand of a product. This imbalance means that the product cannot flow through the market efficiently. However, the cycle of surplus and shortage has a way of balancing itself out.
Environmental scanning is the term used to describe the acquisition and use of information gleaned from sources external to your company. Scanning can be thought of as a form of early-warning radar that lets managers look into the future.
The environmental approach can be defined as âthe exploitation of the environmental sensitivity of the dry rot fungus for its treatmentâ. A step-by-step procedure for using the environmental approach would be: Promote the drying out of the affected areas (e.g., by introducing forced ventilation from fans).