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Bottled water has been around a long time, and not just as small mom-and-pop operations. Bottled water in America predates the countryâs independence, with records of water bottled and sold from Jacksonâs Spa in Boston in 1767.
Just look at the labels or the bottled water ads: deep, pristine pools of spring water; majestic alpine peaks; healthy, active people gulping down icy bottled water between biking in the park and a trip to the yoga studio. In reality, bottled water is just water. That fact isn't stopping people from buying a lot of it.Estimates variously place worldwide bottled water sales at between $50 and $100 billion each year, with the market expanding at the startling annual rate of 7 percent. Bottled water is big business.But in terms of sustainability, bottled water is a dry well. It's costly, wasteful and distracts from the brass ring of public health: the construction and maintenance of safe municipal water systems.ottled water isn't any healthier than tap water, and the used plastic bottles end up in landfills or oceans. (Photo: Bogac Erguvenc /Shutterstock). Bottled water is healthy water â or so marketers would have us believe.