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A farmers market is an age-old form of farm direct marketing dating back to the early history of. our country. Markets bring farmers to urban and rural settings where consumers shop for fresh, locally grown foods. The direct-to-consumer connection builds relationships between.
(April 2011). Consumer Behaviour is the study of individuals, groups, or organizations and the processes they use to select, secure, use, and dispose of products, services, experiences, or ideas to satisfy needs and the impacts that these processes have on the consumer and society.ustomer behavior study is based on consumer buying behavior, with the customer playing the three distinct roles of user, payer and buyer.