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Equinox (MLM) Equinox International was a multi-level marketing organization, headed by Bill Gouldd. In the early-to-mid-1990s, Equinox was one of the fastest-growing companies in the United States. It had its headquarters in Las Vegas, Nevada.
Equinox means equal night in Latin. But even if the name suggests it and itâs widely accepted, it isn't entirely true that day and night are exactly the same â 12 hours day and 12 hours night â on the equinox all over the world â only nearly.