Michigan Sugar Company. Since our founding, more than a century ago, when six independent sugarbeet companies merged, Michigan Sugar Company has perfected the process of turning one of the regionâs largest cash cropsâthe sugarbeetâinto pure, all-natural sugar.
A brand ambassador is someone who promotes a brand and its products to their network with the objective of increasing brand awareness and driving sales. Historically a brand ambassador was typically a celebrity or someone with a good amount of name recognition who was paid for their efforts.
Brand ambassadors use their fame, looks, talent, smarts, fans, reputation, etc. to get exposure for the brand. Actors, musicians, models are paid a lot to be brand ambassadors for a specified term. NBA basketball player Tony Parker was paid $600,000 USD to be the global ambassador for Tissot watches. These are brand endorsement contracts, essentially the same as those used for brand ambassadors.