Michigan Sugar Company. Since our founding, more than a century ago, when six independent sugarbeet companies merged, Michigan Sugar Company has perfected the process of turning one of the regionâs largest cash cropsâthe sugarbeetâinto pure, all-natural sugar.
A brand ambassador is someone who promotes a brand and its products to their network with the objective of increasing brand awareness and driving sales. Historically a brand ambassador was typically a celebrity or someone with a good amount of name recognition who was paid for their efforts.
YourThe brand is a foundational piece in your marketing communication and one you do not want to be without. Brand is strategic and marketing is tactical and what you use to get your brand in front of consumers. That's why it carries a great deal of importance within a business or organization as well. Brand serves as a guide to understanding the purpose of business objectives. It enables you to align a marketing plan with those objectives and fulfill the overarching strategy.