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To be a sales or marketing manager, you need a college diploma or university degree in business administration or a related field with a sales or marketing specialization. You also need several years' experience as a sales or marketing representative. 3. To be an advertising or public relations manager, you must have a college diploma or university degree in public relations, communications, marketing, journalism or a related field. You also need several years' experience in advertising, public relations or communications. 4.
A: Since the minimum educational requirement to become a marketing manager is a bachelor's degree, it can take you 3-4 years to prepare for this career. Many students also pursue internships and training programs before they are hired as marketing managers in a firm.