The study of marketing processes, activities, institutions, and results from a broad perspective such as a nation, in which cultural, political, and social, as well as economic interaction are investigated. It is marketing in a larger context than any one firm.
Primary instrument. A primary instrument is a scientific instrument, which by its physical characteristics is accurate and is not calibrated against anything else. A primary instrument must be able to be exactly duplicated anywhere, anytime with identical results. Pressure.
15 any of the flight feathers growing from the manus of a bird's wing. 16 a primary coil, winding, inductance, or current in an electric circuit. 17 (Astronomy) a celestial body around which one or more specified secondary bodies orbit. the sun is the primary of the earth. (C15: from Latin primarius of the first rank, principal, from primus first)