Launching a new product or service isnât what is used to be. In the good old days, you could hire a PR agency to craft a press release and set up a press tour.
But if you touch lava at all you will be very badly burnt. Yes you will die if you are exposed to it for any amount of time.
When it has stopped moving, lava solidifies to form igneous rock. The term lava flow is commonly shortened to lava. Although lava can be up to 100,000 times more viscous than water, lava can flow great distances before cooling and solidifying because of its thixotropic and shear thinning properties. Explosive eruptions produce a mixture of volcanic ash and other fragments called tephra, rather than lava flows.