Launching a new product or service isnât what is used to be. In the good old days, you could hire a PR agency to craft a press release and set up a press tour.
But if you touch lava at all you will be very badly burnt. Yes you will die if you are exposed to it for any amount of time.
Do not poke lava with sticks or other items. Do not roast marshmallows or cook foods. To many Hawaiians, molten lava is the kinolau, or body form, of volcano goddess Pele. In addition, it is a federal offense to remove, destroy, alter, deface, dig or disturb anything from its natural state in a national park.