In pituitary apoplexy, the main initial problem is a lack of secretion of adrenocorticotropic hormone (ACTH, corticotropin), which stimulates the secretion of cortisol by the adrenal gland. This occurs in 70% of those with pituitary apoplexy.
DEFINITION of 'Net Present Value Rule'. A rule stating that an investment should be accepted if its net present value is greater than zero and rejected otherwise.According to the theory of net present value (NPV), participating in a positive NPV project will increase firm or shareholder wealth. rule stating that an investment should be accepted if its net present value is greater than zero and rejected otherwise.
(July 2011) A relative price forsay, is the price of a commodity such as a good or service in terms of another; i.e., the ratio of two prices. A relative price may be expressed in terms of a ratio between any two prices or the ratio between the price of one particular good and a weighted average of all other goods available in the market. A relative price is an opportunity cost. Microeconomics can be seen as the study of how economic agents react to changes in relative prices.