There is a tension in cultural anthropology and cultural sociology between the claim that culture is a universal and that it is also particular. The idea of cultural universals runs contrary in some ways to cultural relativism which was, in part, a response to Western ethnocentrism. Ethnocentrism may take obvious forms.
Wonder Bread was originally produced by the Taggart Baking Company of Indianapolis, Indiana, and debuted on May 21, 1921, after a blind promotion with ads that only stated a Wonder was coming on May 21, 1921.
As for singles thanks to the songwriters we know how the sales split in some cases-for example in 1969/70 when 'The Wonder of You' sold exactly 995,000 copies in the USA and some 2,200,000 overseas.