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Print |. A A. Nike Inc. won an eight-year deal to make uniforms for the National Basketball Association, taking over an Adidas AG contract that runs out in 2017. Nike will become the first apparel partner to have its logo appear on all on-court uniform designs, according to a statement Wednesday.
Adidas is on a mission to fix their image, according to the Wall Street Journal. In 2014, Adidas fell behind Under Armour as the second biggest sportswear company in the U.S., and they have made big mistakes that hurt the company. According to WSJ, one of the biggest mistakes was passing up the opportunity to sign Michael Jordan when he entered the NBA in 1984. A University of North Carolina basketball star named Michael Jordan wanted a sponsorship deal with Adidas when he went professional, say people familiar with the matter.