Gender: Female. Usage: Candida, of Latin origin, is a popular first name. It is more often used as a girl (female) name. People having the name Candida are in general originating from Dominican Republic, France, Italy, Spain, Switzerland, United Kingdom, United States of America.
Dictionary of Marketing Terms for: brand franchise brand franchise arrangement between a brand name manufacturer and a wholesaler or retailer that gives the wholesaler or retailer the exclusive right to sell the brand manufacturerâs product in a specific territory.
Branding is the use of a name, term, symbol or design to give a product a unique identity in the marketplace.Marketers have three major strategic options: manufacturer branding vs. private labels; individual branding vs. family brands; and co-branding.o-branding is a strategy that links two existing brand names to create an identity for a new product. There are three variations of this approach. Ingredient branding is when one product is integral to the other, like an ice cream brand blended with a well-known liquor.