Larger companies have a number of advantages over smaller firms operating in more limited markets. 1  Large size or large market share can lead to economies of scale. Marketing or production synergies may result from more efficient use of sales calls, reduced travel time, reduced changeover time, and longer production runs.
Since it was founded in 1954, international fast food chain Burger King has employed many advertising programs. During the 1970s, its advertisements included a memorable jingle, the inspiration for its current mascot the Burger King and several well-known and parodied slogans, such as Have it your way and It takes two hands to hold a Whopper.
Go Your Own Way by Fleetwood Mac. Lindsey Buckingham wrote this as a message to Stevie Nicks. Stevie insisted she never shacked up with anyone when they were going out, and wanted Lindsey to take out the line, but he refused. Stevie Nicks told Q magazine June 2009: It was certainly a message within a song.