They would then go to a special person who would make a name from the vision. Each vision was personal to the person and they would not share their vision inless they wanted to.
Market Positioning. Market positioning is about how you want your customers to perceive your product or service in relation to their perception of your competitors and what marketing strategies you should adopt to reach this perceptual goal.
Marketing orientation is defined as the implementation or completion of a marketing concept that essentially caters to the customers.The term is otherwise known as marketing concept or consumer focus.With marketing orientation, a business revolves its strategic decisions around the wants and needs of the target market, including potential customers.arketing orientation has three common alternatives which can be adopted by a company and these are sales orientation, product orientation, and production orientation. Product Orientation. As the term clearly implies, a business organization that makes use of product orientation primarily focuses on product quality.