How to Use Walt Disney World Water Transportation. Getting where you want to go is easy when riding aboard Walt Disney World Water Transportationâincluding water launch, boat and ferryboat service to Magic Kingdom park, Epcot, Disneyâs Hollywood Studios, Disney Springs and select Walt Disney World Resort hotels.
As both a face and a function, brand archetypes can reveal how a brand shows up in the world, how it is motivated and what triggers it. Very simply, archetypes can facilitate the understanding of a brand and why it attracts certain customers.
The Brand Personality. Brand Personality is â A set of human characteristics that are attributed to a brand name. A brand personality is something to which the consumer can relate, and an effective brand will increase its brand equity by having a consistent set of traits.This is the added-value that a brand gains, aside from its functional benefits.t is better to think of a brandâs personality image as encompassing all the associations that a consumer has for that brand: all the thoughts, feelings, and imagery that are mentally linked to that brand in the consumerâs memory.