The process consisted of a membership trawl to develop a set of agreed principles of Social Marketing to underpin the definition. The process also included an online members vote on these principles; a summary of the survey results is set out in annex two.
The South is a region of the United States. It includes the states of Alabama, Arkansas, Delaware, Florida, Georgia, Kentucky, Louisiana, Maryland, Mississippi, North Carolina, Oklahoma, South Carolina, Tennessee, Texas, Virginia, and West Virginia and the District of Columbia.
The Deep South is usually defined in opposition to the Old South including South Carolina, Maryland, North Carolina, Virginia, Delaware, and often Georgia and also further differentiated from the inland border states such as Kentucky, Tennessee, West Virginia, and Arkansas and the peripheral southern states of Florida and Texas.