Within no time, Hidden Valley Ranch became transformed into a salad dressing center. The name Hidden Valley Ranch Dressing was originally trademarked by Henson. Henson's trademark has since expired, but Hidden Valley (#1307312, reg 1984), owned by Clorox, continues. The Hidden Valley âdudeâ Ranch was sold in the early 1970s. By October of 1973, Henson sold the brand and product to Clorox for $8 million.
Most of the movie Wild Hogs was filmed in New Mexico, with many scenes in Albuquerque (standing in for the characters' hometown of Cincinnati, of all things...) and the bulk of the action was filmed in Madrid, along the Turquoise Trail.
In 1967, the group purchased a 1,000 acres (4.0 km2) property near Brevard, North Carolina and established The Wilds Christian Camp and Conference Center (commonly referred to as The Wilds) about two years later. Today, The Wilds is one of the largest Christian camps in the United States.