42. Give it Up â Sponsors commit to give up a regular activity for a month and donate the money they save to the designated cause. 43. Capital Campaign â Set a goal, make the direct ask, and avoid an endless slew of small fundraisers.
Concept, Definition of Propaganda. Propaganda is a form of communication that is aimed at influencing the attitude of a community toward something since antiquity. Contrary to the provision of impartial information, propaganda, presents information primarily to influence an audience.
Our definition of propaganda focuses. on the communication processâmost specifically, on the purpose of the. process: Propaganda is the deliberate, systematic attempt to shape percep-. tions, manipulate cognitions, and direct behavior to achieve a response that. furthers the desired intent of the propagandist.