Company Profile. Church & Dwight Co., Inc. develops, manufactures, and markets household, personal care, and specialty products in the United States. Church & Dwight Co., Inc. develops, manufactures, and markets household, personal care, and specialty products in the United States.
Goal setting is a mental training technique that can be used to increase an individual's commitment towards achieving a personal goal. Having a short or long term goal can encourage an individual to work harder, to be more focused on the task and to overcome setbacks more easily.
Goal-setting theory predicts that people will channel effort toward accomplishing their goals, which will in turn affect performance (Locke & Latham, 1990). Locke and Latham (2002) found a direct linear relationship between goal difficulty, level of performance, and effort involved.