Psychology Glossary. Self-Reference Effect. The Self-Reference Effect is a phenomenon of memory that causes an individual to encode information differently depending on the degree of personal involvement in the sequence of events being encoded. Research has shown that the greater the person's involvement, the greater the level and accuracy of recall.
Users can now subscribe to Prime Video for $8.99 a month or all of Prime for $10.99 a month. Amazon Prime is going monthly and taking even more direct aim at Netflix. Users can now subscribe to Prime Video for $8.99 a month or all of Prime for $10.99 a month. Amazon Prime is going monthly and taking even more direct aim at Netflix. 1  On Sunday night the online retailer is turning on a monthly subscription option for its bundle of Prime services, like free shipping, a music library, and a growing collection of original TV shows and movies.
The Amazon Prime fee currently stands at $99 per year with a variety of free trials available for special groups. For new members, their Amazon Prime membership begins with a free 30-day trial period. In order to signup for an account, new members are required to provide their credit card information. When the 30-day trial period has expired, their card will automatically be charged the annual fee.