The first commercial deodorant, Mum, was introduced and patented in the late nineteenth century by an inventor in Philadelphia, Pennsylvania, Edna Murphey. The product was briefly withdrawn from the market in the U.S., but is currently available at U.S. retailers under the brand Ban.
Not to be confused with Behavioralism. Behaviorism (or behaviourism) is an approach to psychology that focuses on an individual's behavior. It combines elements of philosophy, methodology, and psychological theory.
There are various different approaches in contemporary psychology. An approach is a perspective (i.e. view) that involves certain assumptions (i.e. beliefs) about human behavior: the way they function, which aspects of them are worthy of study and what research methods are appropriate for undertaking this study.or this reason, it is important that psychology does have different perspectives to the understanding and study of human and animal behavior. Below is a brief summary of the 5 main psychological approaches (sometimes called perspectives) in psychology.