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Creating an image. The most basic function of the campaign poster is to present an idealized image of the candidate, Eubanks said. This 1888 poster of Grover Cleveland, printed for the Democratic National Convention, sought to overcome negative publicity from the discovery of his illegitimate child.
A political campaign manager organizes a campaign. Some of the duties of a campaign manager are to; organize the campaign staff, book and run appearances in different cities and towns, making sure the person running appears in public the way they want him or her to, and working with the finances.