Culture Bound Assumptions in Behavior Intention Models.] abstract - Many models of consumer behavior include fundamental assumptions which are rarely questioned.
PrEP is a course of HIV drugs taken by HIV negative people before sex to reduce the chance of getting HIV. Results in trials have been very successful, with PrEP significantly lowering the risk of becoming HIV positive and without major side effects.
You might be in a monogamous relationship, or you know your sex partner shares the same HIV status as you, or you donât like the way they feel, etc. If you never use condoms, are HIV-negative, and are concerned about your HIV risk, then PrEP may be a good HIV prevention option for you to consider.