Macroenvironmental elements are encompassing ; they include such concepts as demographics , economics , social and cultural factors , political and legal factors , technology and the natural environment ; microenvironmental forces are those that are distinct and individual , such as customers , producers , marketing intermediaries , public entities ...
It is manufactured by the American company Keurig Green Mountain, which is headquartered in Waterbury, Vermont. The main Keurig products are: K-Cup pods, which are single-serve coffee containers; other beverage pods; and the proprietary machines that brew the beverages in these pods.
Say Hello to the KeurigÂ® 2.0 K550 Brewing System â the first Keurig system that features revolutionary Keurig 2.0 Brewing Technologyâ¢ which is designed to read the lid of each K-Cupâ¢ or K-Carafeâ¢ pod to brew the perfect beverage every time.