Macroenvironmental elements are encompassing ; they include such concepts as demographics , economics , social and cultural factors , political and legal factors , technology and the natural environment ; microenvironmental forces are those that are distinct and individual , such as customers , producers , marketing intermediaries , public entities ...
It is manufactured by the American company Keurig Green Mountain, which is headquartered in Waterbury, Vermont. The main Keurig products are: K-Cup pods, which are single-serve coffee containers; other beverage pods; and the proprietary machines that brew the beverages in these pods.
Diffen âº Home Improvement âº Appliances. Keurig and Tassimo manufacture some of the most popular single-cup coffee makers, a.k.a., coffee pod machines. Using filtered and pressurized hot water delivery systems, these machines puncture and brew conveniently pre-packaged, single-serve cups of coffee, tea, or other drinks.