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Gender Stereotypes. Gender stereotypes are simplistic generalizations about the gender attributes, differences, and roles of individuals and/or groups. Stereotypes can be positive or negative, but they rarely communicate accurate information about others.
1 Gender refers to the cultural meaning that is ascribed to a person's sex (generally labeled masculine or feminine). 2  Masculinity and femininity are the terms that are often used to identify a set of characteristics, values, and meanings related to gender. From an early age, children are socialized and encouraged to perform specific gender roles and conform to gender roles. 2  The repetition of gendered narratives and images in media has helped to shape these cultural norms around what it means to be a man or a woman, masculine or feminine.