The oldest â and perhaps simplest and most natural form of marketing â is 'word of mouth' (WOM) marketing, in which consumers convey their experiences of a product, service or brand in their day-to-day communications with others.ther caveats of customer focus are: 1  The extent to which what customers say they want does not match their purchasing decisions. 2  Thus surveys of customers might claim that 70% of a restaurant's customers want healthier choices on the menu, but only 10% of them actually buy the new items once they are offered.
Moves arm downward and backwards Deltoid-Abducts, flexes, extends and medially and laterally rotates arm Teres major-Extends arm, assists in adduction and medial rotation of arm.
Below the infraspinatus is the teres minor, and below the teres minor is the teres major. Both the teres minor and teres major commence on the shoulder blade and stretch out to the upper arm bone. Together these three muscles assist the latissimus dorsi in shoulders adduction during the pull up. This is the action that moves your upper arm bone into your body, lifting your body up to the bar.