The list price for a pair of generic Adrenaclick pens, which uninsured customers may have to pay, is about $400, compared with more than $600 for a pair of EpiPens. Coupons for both products can lower the price further.
A major difference between a merger and acquisition is that, generally in a merger the companies that come together will be of similar size; however, in an acquisition, one company will be larger and stronger than the smaller company that is being acquired.
Three basic kinds of mergers may have this effect: horizontal mergers, which involve two competitors; vertical mergers, which involve firms in a buyer-seller relationship; and potential competition mergers, in which the buyer is likely to enter the market and become a potential competitor of the seller, or vice versa. potential competition merger involves one competitor buying a company that is planning to enter its market to compete (or vice versa). Such an acquisition could be harmful in two ways. For one thing, it can prevent the actual increased competition that would result from the firm's entry.