In an attempt to snag a piece of the purity pie, Pepsi launched Crystal. Its new cola was clear, caffeine-free and a total failure. It was hard for consumers to think of cola as a clear liquid. Which was not helped by the fact that Crystal didnât taste like cola at all. In fact, no one really knew what it tasted like â just that it was not good. Two years later, the product was pulled from the shelves. But Pepsi didnât give up completely on its quest for purity.
Why You Need Stomach Acid and What Happens When You Neutralize It. The importance of stomach acid is well-documented. Stomach acid is essential for the absorption of Vitamin B12 which plays key role in the normal functioning of the brain and nervous system, and in the formation of blood.
About Stomach Acidity. The measure of the stomachâs pH is normally in the 1 to 3 range, meaning the acid is very concentrated. This is important for the digestive process, as the acid begins the breakdown of food. Whenever there is damage to the stomach lining, the acid may cause an ulcer, which may be difficult to cure. Ulcer is thought to be the result of a bacterium known as H. pylori, which may be treated with antibiotics. Stomach acid and contents may also reflux and flow backward into the esophagus, causing heartburn.