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brand name. Word(s) that identify not only a product but also its manufacturer or producer, such as Apple, Coca Cola, IBM, Mercedes, Shell, Sony, Toyota. Use 'brand name' in a Sentence. The eye doctor said that my contact lenses' producer, Acuvue, is one of the top brand names in the vision correction industry.
18,947. Brand is often defined as a âName, term, design, symbol, or any other feature that identifies one sellerâs good or service as distinct from those of other sellers.â (Source: Wikipedia). But we believe brand is more than that.More than a logo, a brand lives and evolves in the minds and hearts of potential clients. brand is a personâs gut feeling about a product, service, or company. -Marty Newmeier, The Brand Gap. When developing a brand, we look to create a strong brand that stands out in the marketplace and positions the company as an irreplaceable life-long partner to their clients.