Related Textbooks: 1  their share of the market. 2  The BCG matrix is a means of evaluating strategic business units on the basis of their business growth rates and 3  ... managers from all parts of the organization. 4  Effective strategic management involved. 5  to provide develop a sustainable competitive advantage.
A coat of arms is a unique heraldic design on an escutcheon (i.e. shield), surcoat, or tabard.
A 'Coat of Arms' (full achievement) generally refers to the shield, crest, helmet, mantling and supporters (if any), while the 'Crest' technically only refers to the small image that lies on the helm (top of the helmet). A Coat of Arms that bears a name was originally bestowed to an individual; also see Q11.