Members of the segment are similar to each other in their product needs and wants and different from consumers in other segments. The size and purchasing power of the segment can be measured in order to decide if targeting this segment is worth it. The segment is large enough to be profitable now and in the future.
Role of a Physical Therapist. Physical therapists (PTs) are health care professionals who diagnose and treat individuals of all ages, from newborns to the very oldest, who have medical problems or other health-related conditions that limit their abilities to move and perform functional activities in their daily lives.
1 Back pain-the physical therapist will examine the patient's back, determine how it is affecting his/her life, and check some other aspects of the patient's health. 2  The physical therapist may perform manual therapy, help the patient learn how to manage the pain, what to do to speed up recovery and prevent recurrence.hysical therapy also means the treatment of any pain, disease, or injury by physical means. A physical therapist seeks to identify and maximize quality of life and movement potential through prevention, intervention (treatment), promotion, habilitation, and rehabilitation.