Spuds MacKenzie. Spuds MacKenzie is a fictional dog character created for use in an extensive advertising campaign marketing Bud Light beer in the late 1980s. The Spuds MacKenzie mascot and campaign were created by a 23 year old art director, Jon Moore. At the time he was working at Needham, Harper & Steers a Chicago Illinois advertising agency.
But it makes for a flimsy system of analysis in the real world. That problem is illustrated perfectly by the many troubles that transpired when Mad Max: Fury Road, the fourth installment of the franchise, was filmed in Namibia in July-November 2012.
Mad Max: Fury Road. Mad Max: Fury Road is a 2015 action film directed and produced by George Miller, and written by Miller, Brendan McCarthy and Nico Lathouris. The fourth installment in the Mad Max franchise, it is an Australian and American venture produced by Kennedy Miller Mitchell, RatPac-Dune Entertainment and Village Roadshow Pictures.