Spuds MacKenzie. Spuds MacKenzie is a fictional dog character created for use in an extensive advertising campaign marketing Bud Light beer in the late 1980s. The Spuds MacKenzie mascot and campaign were created by a 23 year old art director, Jon Moore. At the time he was working at Needham, Harper & Steers a Chicago Illinois advertising agency.
But it makes for a flimsy system of analysis in the real world. That problem is illustrated perfectly by the many troubles that transpired when Mad Max: Fury Road, the fourth installment of the franchise, was filmed in Namibia in July-November 2012.
As far as unlikely film trilogies go, thereâs nothing quite like the Mad Max series. The original 1979 movie didnât exactly have the hallmarks a global phenomenon â it was a post-apocalyptic Australian action flick made on a tiny budget with unknown actors.