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(October 2012). A talent agent, or booking agent, is a person who finds jobs for actors, authors, film directors, musicians, models, film producers, professional athletes, writers, screenwriters, broadcast journalists, and other people in various entertainment or broadcast businesses.n many cases, casting directors, or other businesses go to talent agencies to find the artists for whom they are looking. The agent is paid a percentage of the star's earnings (typically 10%). Therefore agents are sometimes referred to as 10 percenters.. Various regulations govern different types of agents.
3. Attend concerts and other events that showcase local talent. 1  It is much easier to get into the booking agent industry at the local level than attempting to do so in large markets such as Nashville, New York or Los Angeles. 2  Therefore, finding local talent is the best way to start your career as a booking agent.. Learn as much as you can about the industry that has the talent you plan to promote. 1  Booking agents in the music industry must be extremely knowledgeable about the music industry, while those who handle bookings for writers would be well-versed in literature.