Risk Factors for the Perpetration of Youth Violence. Research on youth violence has increased our understanding of factors that make some populations more vulnerable to victimization and perpetration. Risk factors increase the likelihood that a young person will become violent.
Native Advertising. The Official Definition. naÂ·tive adÂ·verÂ·tisÂ·ing. n. Native advertising is a form of paid media where the ad experience follows the natural form and function of the user experience in which it is placed. Form Native ads match the visual design of the experience they live within, and look and feel like natural content.
One of the modern Holy Grails of advertising is to translate a successful TV campaign into a monster viral Internet phenom. Working with their client Procter and Gamble, the advertising firm Wieden+Kennedy opened the ark with its online work for Old Spice. The campaign is simple: The manly star from the TV spots responds to queries on Twitter via humorous 30-second YouTube videos that are being watched and re-tweeted with abandon.