CPM, which stands for Cost-Per-Mille (Mille is Latin for âthousandâ), is when the price is based on 1,000 impressions.
What causes inflation is also a key argument in economic theory. Some economists believe that there are different types of inflation â cost-push and demand-pull inflation. Cost-push inflation is supposed to be a type of inflation caused by rising prices in goods or services with no suitable alternatives. An oft-cited example of this inflation is the oil crisis of the 1970s.
To put it simply, inflation is the long term rise in the prices of goods and services caused by the devaluation of currency. While there are advantages to inflation which I will discuss later in this article, I want to first focus on some of the negative aspects of inflation.