CPM, which stands for Cost-Per-Mille (Mille is Latin for âthousandâ), is when the price is based on 1,000 impressions.
What causes inflation is also a key argument in economic theory. Some economists believe that there are different types of inflation â cost-push and demand-pull inflation. Cost-push inflation is supposed to be a type of inflation caused by rising prices in goods or services with no suitable alternatives. An oft-cited example of this inflation is the oil crisis of the 1970s.
What is 'Inflation'. Inflation is the rate at which the general level of prices for goods and services is rising and, consequently, the purchasing power of currency is falling. Central banks attempt to limit inflation, and avoid deflation, in order to keep the economy running smoothly. Next Up.