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What to Expect from Amazonâs Upcoming Prime Day. Amazon Prime Day to boost sales. Amazon (AMZN) announced its second annual Prime Day, which is expected to boost the companyâs top line. The companyâs largest event ever is scheduled for Tuesday, July 12. It is expected to feature more than 100,000 deals worldwide and is exclusively for Prime members.
Globally itâs Amazon Prime Day on July 12 starting at midnight PT. This year they are doing a lot more promotions on the news, social media and to Amazon Prime members. To add to that, people can sign up for a 30 day trial of Amazon Prime to take advantage of the deals. With last year being itâs first year and reportedly did better in sales than Black Friday, they have learned some lessons and it is expected to be a great sale for itâs sellers and members.