The oldest â and perhaps simplest and most natural form of marketing â is 'word of mouth' (WOM) marketing, in which consumers convey their experiences of a product, service or brand in their day-to-day communications with others.taying ahead of the consumer is an important part of a marketer's job. It is important to understand the marketing environment in order to comprehend the consumers concerns, motivations and to adjust the product according to the consumers needs.
In 1925, Ernst began using the technique of frottage, which involves laying a sheet of paper over a textured surface and rubbing it with charcoal or graphite (the same process can be used to create a rubbing of a coin or an engraved surface).
Caving â also traditionally known as spelunking in the United States and Canada and potholing in the United Kingdom and Ireland â is the recreational pastime of exploring wild (generally non-commercial) cave systems.In contrast, speleology is the scientific study of caves and the cave environment.aving, in certain areas, has also been utilized as a form of eco and adventure tourism. Tour companies have established an industry leading and guiding tours into and through caves.