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From US DVDs to Global Streaming One of the reasons our focus in the recommendation algorithms has changed is because Netflix as a whole has changed dramatically in the last few years. Netflix launched an instant streaming service in 2007, one year after the Netflix Prize began.
According to our Netflix stock split history records, Netflix has had 2 splits. Netflix (NFLX) has 2 splits in our Netflix stock split history database. The first split for NFLX took place on February 12, 2004. This was a 2 for 1 split, meaning for each share of NFLX owned pre-split, the shareholder now owned 2 shares.