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retail - the selling of goods to consumers; usually in small quantities and not for resale. marketing, merchandising, selling - the exchange of goods for an agreed sum of money. wholesale - the selling of goods to merchants; usually in large quantities for resale to consumers.
Retail Operations. A retail business is a store or any type of operation that sells products to consumers or other businesses. This includes salons that sell hair products, clothing stores, e-book retailers and wholesalers. The type of retail license a business needs depends upon where it is located and what it sells.