Cohorts in marketing use age descriptors as demographic markers to make inferences about attitudes and behavior of people in the same age group based on common experiences.
Kitson & Partners bought the 91,000-acre Babcock Ranch in 2006 and then sold 78,000 acres for preservation to the state in a $350 million deal. The first residents could move in sometime in March or April. They will be the pioneers in a solar-powered town.
Photo: Babcock Ranch. Babcock Ranch plans called for 19,500 homes, 6 million square feet of commercial, retail, office and industrial space and a solar plant to power it. Photo: Babcock Ranch. Commercial operations continue on both the Babcock Preserve, which the state owns, and on Kitsonâs Babcock Ranch property.