Failed Embryo Implantation. Most IVF cycles result in the formation of good looking embryos ; and most patients naturally expect these embryos to become babies once they are transferred into their uterus. After all, the doctor has finished doing all the hard work in the lab.
Return on advertising spend, frequently referred to by the advertising community by the acronym of ROAS, is a term that describes the profit made by advertising.
Definition. Cooperative advertising is advertising where a retailer or a wholesaler share the costs of an advertising campaign with the manufacturer of the product being advertised. Manufacturers often will set up an annual fund to use for cooperative advertising when the opportunity arises.