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retail - the selling of goods to consumers; usually in small quantities and not for resale. marketing, merchandising, selling - the exchange of goods for an agreed sum of money. wholesale - the selling of goods to merchants; usually in large quantities for resale to consumers.
Definition of retail. 1  transitive verb. 2  1 : to sell in small quantities directly to the ultimate consumer. 3  2 : tell, retell. 4  intransitive verb. : 5  to sell at retail.