homonym / homophone / homograph. This word set can be confusing, even for word geeks. Let's start with the basics. A homograph is a word that has the same spelling as another word but has a different sound and a different meaning. Continue reading... Homonym traces back to the Greek words homos, meaning âsame,â and onuma, meaning âname.â
Wholesaler: A merchant intermediary who sells chiefly to retailers, other merchants, or industrial, institutional, and commercial users mainly for resale or business use. Wholesalers typically sell in large quantities. (Wholesalers, by definition, do not deal directly with the public). Retailer: A merchant intermediary who sells direct to the public
A wholesaler may, for example, serve many different retail stores with many brands of cereal, spices, and other food ingredients. The retailer than can buy many different products from the same source, increasing convenience.any marketers fall for the trap that if you make a better product, consumers will buy it. The problem is that retailers may not be willing to devote shelf-space to new products. Retailers would often rather use that shelf-space for existing products have that proven records of selling.