Direct mail is a broad term that includes the following types of mailed promotions: Institutional direct mail serves to promote the name of the publishing house with no reasonable expectation of sales revenues.
touch (Unix) touch is a standard Unix command-line interface program which is used to update the access date and / or modification date of a file or directory. In its default usage, it is the equivalent of creating or opening a file and saving it without any change to the file contents.
Control-C is a common computer command. It is generated by pressing the key while holding down the key on most computer keyboards. In graphical user interface environments that use the control key to control the active program, control-C is often used to copy highlighted text to the clipboard. In many command-line interface environments, control-C is used to abort the current task and regain user control. It is a special sequence which causes the operating system to send a signal to the active program.