Feng Xiaorong has been Director in Taiwan High Speed Rail Corporation since October 9, 2009. Feng is also Special Assistant to Chairman of the Board in another company and Director in two other companies. Feng was General Manager-Taiwan Region at Deutsche Bank.hen Chuanfei has been Deputy General Manager of Human Resources in Taiwan High Speed Rail Corporation since August 1, 2011. Chen was Deputy General Manager-Administration and Human Resources in another company. Chen holds a Master's degree from National Chengchi University, Taiwan.
Integrated marketing communication plays an essential role in delivering a unified message to end-users through various channels and thus has better chances of attracting customers. A single message goes to customers across all marketing channels be it TV, Radio, Banners, hoardings and so on.
Beginner's Guide to Integrated Marketing Communication. Integrated marketing communications is a marketing strategy that has emerged in the recent past. The new strategy seeks to fuse modern and traditional marketing strategies with the intention of creating an efficient, reliable tool to convey a companyâs brands to the relevant stakeholders.