Immediately check the publisher of the work. How to Detect Bias in Publishers (on the web). A publisher is the agency that prints the material writers submit, and therefore a publisher isn t just an agency that prints books or magazines. You can consider web sites and news agencies as publishers, too.
Definition of objective. 1  1 : a lens or system of lenses that forms an image of an object. 2  2a : something toward which effort is directed : an aim, goal, or end of actionb : a strategic position to be attained or a purpose to be achieved by a military operation.
An objective, on the other hand, is a very direct thing that can be achieved, and which can be measured. An objective might be to memorize the periodic table of elements by the exam next week. This gives you a definite time frame and a specific thing that has to be accomplished, and it gives you a fairly simple idea of how it has to be done.