Berserk comes from Old Norse berserkr, which combines ber-(bear) and serkr (shirt). According to Norse legend, berserkrs were warriors who wore bearskin coverings and worked themselves into such frenzies during combat that they became immune to the effects of steel and fire.
n. ( 1 Abbr. TM) A name, symbol, or other device identifying a product, officially registered and legally restricted to the use of the owner or manufacturer. 2  A distinctive characteristic by which a person or thing comes to be known: the shuffle and snicker that became the comedian's trademark. Back in the 19th century the Bass & Co Brewery used a Red Triangle logo for their pale ale and in 1876 this logo went on the become Britain's first trademark and as far as we could find, the world's first trademark. Bass Pale Ale Trademark. Page Sponsored By: Arcade Force Gaming Directory.
Aware of the need for a strong, recognisable symbol that would overcome all language barriers, WWF's founders agreed that the large, furry animal with her appealing, black-patched eyes would make an excellent logo. The first sketches were done by the British environmentalist and artist Gerald Watterson in 1961. Based on these, Sir Peter Scott, one of WWF's founders, drew the first logo, and said at the time: We wanted an animal that is beautiful, is endangered, and one loved by people around the world.