Toyota wants to salute do-gooders by giving 100 cars over 100 days to organizations that could really use a new set of wheels. And voters like you decide who gets a new ride every day.
PEI is the abbreviation for Porcelain Enamel Institute. A PEI Rating is given to a tile product based the hardness of its glaze. This hardness is determined by the manufacturer using a standardized test.
Agreed, a target price of $.15 seems reasonable for 2019. Integration with Pei Wo app will bring higher price in next few months (by Q2 2018). If all goes smoothly with that and its implementation crosses over from China into the US (kind of like how BAT is integrated with Youtube -- hint hint ** TRX did partner with a media/PR firm from Canada recently) we could be looking at $.15 in late 2018.