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23andMe is a privately held personal genomics and biotechnology company based in Mountain View, California. The company is named for the 23 pairs of chromosomes in a normal human cell.ustomers provide a saliva testing sample that is partially SNP genotyped and results are posted online. In 2008, when the company was offering estimates of predisposition for more than 90 traits and conditions ranging from baldness to blindness, Time magazine named the product Invention of the Year.
A major shortcoming of the genetic tests offered by the Google-backed company 23andMe is not necessarily their accuracy, but rather the limited information they use to evaluate a person's lifetime risk of complex diseases, experts say.ecently, the Food and Drug Administration sent a letter to 23andMe telling the company to stop marketing its DNA testing kits, because the kits require FDA approval, which the company had not obtained. The letter emphasizes the need for 23andMe to prove that their tests are accurate.