A foundation transfers the load of a structure to the earth and resists loads. imposed by the earth. A foundation in residential construction may consist of a footing, wall, slab, pier, pile, or a combination of these elements. This course will addresses the. following foundation types:
Gamification of Marketing. An increasing number of businesses are discovering that gamification can be applied to help solve their marketing problems. Gartner found that over 70% of the Forbes Global 200 saying they planned to use gamification for marketing purposes by the end of 2014.amification can be leveraged to drive adoption, engagement, loyalty, sharing, and sales.[1] With gamification, customers establish an emotional connection with the brand and it leads to better brand loyalty.
Sustainability marketing myopia is a term used in sustainability marketing referring to a distortion stemming from the overlooking of socio-environmental attributes of a sustainable product or service at the expenses of customer benefits and values.enerally, sustainability marketing myopia can be avoided in two ways: 1  by identifying and stressing the inherent consumerâs values (efficiency and cost-effectiveness, health and safety, convenience, symbolism and status) of the socio-ecological features of the product.