When it does occur, possible causes include: 1  Collapsed lung (pneumothorax), often occurring with a rib fracture. 2  Facial bone fracture. 3  Ruptured bronchial tube. 4  Ruptured esophagus.
Apple started 1984 with a bang. The Macintosh was finished, and it was well received by the general public, largely due to a highly successful advertising campaign beginning with the 1984 ad. One year later, Apple was not nearly as successful. Steve Jobs wanted to kick off the Macintosh Office project, essentially a Macintosh network, with a similarly grandiose Super Bowl ad titled Lemmings. The ad was a major flop and set the tone for the most disastrous year in Apple history.
On October 5, 2011, Apple announced that Jobs had died, marking the end of an era for Apple. Apple's first major product announcement by Apple following Jobs's passing occurred on January 19, 2012, when Apple's Phil Schiller introduced iBooks Textbooks for iOS and iBook Author for Mac OS X in New York City.