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Wholesale is a business in which goods are sold in large quantities to the retailers, industries and other businesses. When the goods are sold to the final consumer in small lots, then this type of business is termed as retail.
What is Retailing? Retailing is a distribution channel function where one organization buys products from supplying firms or manufactures the product themselves, and then sells these directly to consumers. A retailer is a reseller (i.e., obtains product from one party in order to sell to another) from which a consumer purchases products. In the US alone there are over 1,100,000 retailers according to the 2002 US Census of Retail Trade.