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Teddy Roosevelt Gave Popular Slogan To Maxwell House Coffee. Theodore Roosevelt, while president of the United States, and touring the South, made a stop at Nashville, Tennessee, where he was, of course, received with glad acclaim. he was then served with Maxwell House coffee. Taking a second cup, and drinking it all, he good humoredly and in his characteristic style exclaimed, Good to the last drop..
A few tidbits about Maxwell House â A Nashville Banner article from 1907 quoted Teddy Roosevelt as saying of that famous cup of coffee: âThis is the kind of stuff I like to drink, by George, when I hunt bears.â Nothing about âgood to the last drop.â Though maybe that phrase didnât sound as quotable back then. Regardless, it was a big deal to have the president enjoying your brand of coffee, and in the days after Rooseveltâs visit, three different coffee companies in Nashville ran ads in the Banner claiming it was their java, not Maxwell Houseâs, that Teddy liked.