For other uses, see Aubrey (disambiguation). Aubrey is an English given name. The name is a Norman French derivation of the Germanic given name Alberic, which consists of the elements alf elf and ric power, with the meaning of Fair Ruler of the Little People..
Price leadership is assumed to stabilize the price and maintain price discipline. This also helps in attaining effective price leadership, which works under the following conditions: i. When the number of organizations is small. Advertisements: ii. Entry to the industry is restricted. iii. Products are homogeneous. iv.
Mistaking competitive pricing for predatory pricing could inhibit healthy price competition. Predatory pricing is the practice of offering goods or services at such a low price that competitors are forced out of the market. Selling below cost to sell off excess inventory is not considered predatory pricing; selling below cost to drive out competitors is. Mistaking competitive pricing for predatory pricing could inhibit healthy price competition.