This is a list of the Coat of Arms / Family Crest graphics we have available for the letter 'L' in the alphabet.
Introduction to Visual Merchandising: The visual merchandiser is aware of the retail strategy and the company goals of the retailer in order to project the same in the store. Earlier retailers used advertising as the only media to attract customers to the store.
Part of the brand strategy used in visual merchandising is research into the brand's target market to find out what their customersâ values and self-images are. This information can allow the retailer to cater the design of a store and their advertising to match their consumers.