History of the term. While postfeminism was first used in the 1980s to describe a backlash against second-wave feminism, it is now used as a label for a wide range of theories that take critical approaches to previous feminist discourses and includes challenges to the second wave's ideas.
The Downtown Athletic Club of New York City created the award and presented it first in 1935. The award, in 1935, was known as the 'DAC Trophy'. It was renamed 'Heisman Trophy' for John Heisman, the DAC's first athletic director, when Heisman passed away in 1936.
He never played professional football for any team, instead choosing to pursue a career in business. In 1936, the club's athletic director, football pioneer John Heisman, died and the trophy was renamed in his honor. Larry Kelley, the second winner of the award, was the first to win it as the Heisman Trophy. In addition to the name change, the award also became a nationwide achievement.