The NAIA has two members in Canada and at one point had another in the Bahamas, which made it the only international intercollegiate athletic association in North America until 2009. As of October 2013, the NAIA reports having 255 member institutions.
How Brands Grow: What Marketers Donât Know (HBG) is one of those business bestsellers that has fast become an absolute must-read for marketers; it has perhaps done more to shake up the world of brand marketing than anything else created or published in the last decade (see our summary of Sharpâs 2016 followup book How Brands Grow Part 2 here).
If you continue browsing the site, you agree to the use of cookies on this website. See our Privacy Policy and User Agreement for details. How Brands Grow : A summary of Byron Sharp's book on what marketers don't know. 1  1. How Brands Grow A summary. 2  2. Introduction Upon hearing âHow Brands Growâ referenced & adhered to by several of my clients, I decided to pull together this summary on Byron Sharpâs ground-breaking and controversial book.