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1. Something produced by human or mechanical effort or by a natural process, as: a. An item that is made or refined and marketed: farm products; soaps, detergents, and similar products; travel products such as vacation trips. b. Such items considered as a group: sold a lot of product in May.
Define: Actual Product. is a consumable product, which can also be a service or idea a customer is purchasing. Contrary to the overall consumer perception of a product there are actually three different levels which include the core, actual and the augmented product. The core product is also known as an added value benefit or what the actual productâs value to the consumer may be.