She's taller than I am. 2. (used after some adverbs and adjectives expressing choice or diversity, such as other, otherwise, else, anywhere, or different, to introduce an alternative or denote a difference in kind, place, style, identity, etc.): I had no choice other than that.
DEFINITION of 'Moral Suasion'. A persuasion tactic used by an authority (i.e. Federal Reserve Board) to influence and pressure, but not force, banks into adhering to policy. Tactics used are closed-door meetings with bank directors, increased severity of inspections, appeals to community spirit, or vague threats. A good example of moral suasion is when the Fed Chairman speaks on the markets-his opinion on the overall economy can send financial markets falling or flying.
Persuasion is a transactional process among two or more persons whereby the management of symbolic meaning reconstructs reality, resulting in a voluntary change in beliefs, attitudes, and/or behaviors.. Johnston, D.D. (1994).The art and science of persuasion.: William C. Brown, p. 7. conscious attempt by one individual or group to change the attitudes, beliefs, or behavior of another individual or group of individuals through the transmission of some message. Bettinghaus, E.P., & Cody, M.J. (1994). , 6 th ed.