With a clear physical map of nasal receptors--which is a potential outcome of this research, says Sobel--scientists can target the regions that respond to unpleasant smells, even blocking odors from binding on the receptor level.
The cost of a Super Bowl commercial runs about $5 million for 30 seconds of airtime. But the benefits that the spot can bring to a brand can help to justify the cost. These ads can carry an exorbitant price tag, but theyâre often well worth it.
Costs. The cost of a television advertisement often depends on where the ad is placed. For example, national TV spots on the final of the popular show Survivor sold for $1 million, and commercials sold for $750,000 on Who Wants to Be a Millionaire..here is no real average cost to make a TV commercial; the costs vary widely depending on what production company or agency you use, the quality of the ad you want, and when and on what channel or channels the commercial will be broadcast.