what will your strategy be? Strategy is a Kansas City agency that helps businesses achieve their goals through implementing marketing and technology solutions. Whether you want to reach more customers with brand development, drive sales through a digital presence or need strategic IT consulting and integration, we partner with you to get you there.
Increasing market share. B. Marketing Strategy: Coca-Cola is one of the leading manufacturer in beverage industry in the world. Coca-Cola offers variety of brands such as Coca-Cola Classic, Diet Coke, Fanta, Sprite, Dasani water, etc. The Coca-Cola brand has been adopted the strategy of global brand.
And thatâs when it hit me. Disneyâs âcontent marketingâ strategy goes in reverse compared to most brands. Meaning, where most brands start with a physical product and then build a story around it in the form of âcontent marketing,â companies like Disney do exactly the opposite. They create a brand story - a movie â and then build products around that story.