Diagnosis is based on bowel habits, symptoms, and medical history. Rome III, a set of criteria used to diagnose functional GI disorders, describes the diagnosis of chronic constipation as constipation for at least six months as well as specific symptoms for at least three months (eg, straining with at least 25% of bowel movements, details here).
Place the sugar cube in the bottom of an Old Fashioned glass and soak with 4-6 dashes (or drops) of Aromatic Bitters. Add a splash of water and muddle the sugar until it dissolves fully in the water and bitters. Only add enough water to dissolve the sugar. Add bitters and water to sugar.
To me, it looks like Old Spice is a sprinter stuck in a traditional marketing mind-set, not a marathon runner living in the Thank You Economy. Old Spice thought when the campaign was done that they were done. Huge mistake. A social media campaign in the Thank You Economy is never done! The Thank You Economy rewards marathon runners, not sprinters.