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1 MindMeister is a mind mapping software with great bonus features. 2  Its dashboard immediately catalyzes creativity with pre-made sample mind maps and templates that range from basic brainstorming, To Do lists, and pre-writing to SWOT analysis, website planning, and meeting notes.
A perceptual map is of the visual technique designed to show how the average target market consumer understands the positioning of the competing products in the marketplace.In other words, it is a tool that attempts to map the consumerâs perceptions and understandings in a diagram.The word âperceptualâ comes from the word âperceptionâ, which basically refers to the consumersâ understanding of the competing products and their associated attributes.ou will note that both definitions highlight that the information is visually presented on some form of graph or display. And that a perceptual map is designed to examine consumer perceptions and understanding, primarily of products and their associated positioning.