Social psychologists have developed several theories for explaining the ways in which the psychology of a crowd differs from and interacts with that of the individuals within it. Major theorists in crowd psychology include Gustave Le Bon, Gabriel Tarde, Sigmund Freud, and Steve Reicher.
KPIs, or key performance indicators, are measures too. But generally, KPIs are the most important measures for a business or organisation, usually having the highest leverage to impact its success. Due to their catchy name, the term KPI has almost become synonymous with the term performance measure.
KPIs allow companies to stay on track when it comes to reaching strategic and operational goals. The indicators must always be concrete and never vague. In order to define such specific and valuable KPIs, business professionals must have a clear understanding of the company's mission, vision and goals. Usually, a company's KPIs hold an important place in annual reports. Learn more about Business Resources