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As noted earlier, a change in the exchange rate can, in the short run, affect the demand for and supply of commodities, and the competitiveness of US agriculture. When the US dollar strengthens or gains in value, it causes importers to pay more for the US dollar to buy US commodities.
Evaluation of changes in the exchange rate on business. The effect of the exchange rate on business depends on several factors. 1. Elasticity of demand. If there is a depreciation in the value of the Pound, the impact depends on elasticity of demand.he effect of the exchange rate on business depends on several factors. 1. Elasticity of demand. If there is a depreciation in the value of the Pound, the impact depends on elasticity of demand.