The MORE DENSE oceanic plate (OP) subducts under the less dense continental plate (CP) and is driven down in to the HOT asthenosphere/mantle. Subducted plate MELTS due to extreme heat and friction. Melted plate rises up through the crust, where it reaches the surface and cools.
Marketing satisfies these needs and wants through the development of exchange processes and the building of long-term relationships. Marketing can be considered a marriage of art and applied science (such as behavioural sciences) and makes use of information technology.
Marketing professionals want to know the answers to these questions. They know that once they do have those answers, they will have a much better chance of creating and communicating about products that you and people like you will want to buy. Thatâs what the study of consumer behavior is all about. Consumer behaviorThe study of when, where, and how people buy things and then dispose of them. considers the many reasons whyâpersonal, situational, psychological, and socialâpeople shop for products, buy and use them, and then dispose of them.