His only child a daughter, had recently died of the same disease. This was merely a trick in order to capture him and send him to exile in Florida September 6, 1877 while under U.S. Army protection he was stabbed in the back by an American soldier while pinned from behind by a tribal policeman, Little Big Man.
Over a hundred years ago, one day in the early 1900s, Claude Hopkins a well-known advertising executive was approached by an old friend, who wanted a business idea for a toothpaste he created, Pepsodent. He believed that the marketing opportunity was huge and requested Hopkins to help him design a national promotional campaign.
The History of Pepsodent Toothpaste. By Dave Fidlin, eHow Contributor. The History of Pepsodent Toothpaste. Millions of Americans went to bed each night brushing their teeth with Pepsodent toothpaste during the first half of the 20th century. The brand was spotlighted in numerous print, radio and TV ads with catchy jingles and snappy dialogue.