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Foreign direct investment (FDI) is the direct ownership of facilities in the target country. It involves the transfer of resources including capital, technology, and personnel. Direct foreign investment may be made through the acquisition of an existing entity or the establishment of a new enterprise.
Direct digital marketing. Direct digital marketing is marketing through an email address, a web browser or a mobile phone number. Traditional direct marketing was achieved using a customerâs postal address. Additional types of marketing. Traditional marketing communications are divided into two primary types: direct marketing and mass marketing. Direct marketing is a marketing method that uses such things as a consumerâs postal address to send addressable communications to a target audience.