Whilethere is a rich research tradition in the strategy contentarea, process research remains relatively underdevelopedin marketing (see Franwick, Ward, Hutt, and Reingen1994; Hutt, Reingen, and Ronchetto 1988 for notableexceptions).
For other uses, see Sammy (disambiguation). Sammy is a nickname, frequently for people named Samuel, and also an English spelling of the Arabic name Sami.
Sam Giancana. Salvatore Mooney Sam Giancana (born Salvatore Giangana; June 15, 1908 â June 19, 1975), better known as Sam Giancana, was a Sicilian American mobster, notable for being boss of the Chicago Outfit from 1957â1966. Among his other nicknames were, Momo, Sam the Cigar, and Sammy..