The researchers concluded that the reason why women might feel so much worse from the flu during pregnancy could be from the overactive immune response to the flu virus. âRobust cellular immune responses to influenza during pregnancy could drive pulmonary inflammation, explaining increased morbidity and mortality.â.
What is the marketing objective for the growth stage of the product life cycle? âstress differentiation. âmaintain brand loyalty. âminimize promotion. âincrease market share.
Sometimes a pre-launch Development phase is also included, but as the main application of the idea of the product lifecycle is to guide the type of marketing used, we'll not consider it here. During the earlier parts of the product lifecycle, the cost of promoting the product may be larger than the revenue it brings in.