You yourself can understand the meaning of Celtic knots. Circles, squares, triangles and crosses are all found in the motifs of Celtic jewelry. These patterns and shapes actually have certain functions in the physical world. In Celtic knots, shapes are combined. Crosses are made out of triangles and trinity motifs, for example. Read More
The 10 Commandments of Zappos The core values of Zappos represent an effort by CEO Tony Hsieh to ensure that his company stays on track through good times and bad. By Jeffrey M. O'Brien, senior editor
Zappos considers its overnight shipping and generous one-year, free-return shipping policy a key part of its marketing plan to build customer loyalty. For instance, Zappos ran a February 2012 Leap Day promotion that extended its usual one-year return guarantee to four years.